Anthony Moore


Basketball Australia

Anthony Moore joined the Male Champions of Change in Sport in 2015

Anthony Moore has worked in elite sporting organisations for more than 20 years, holding a number of senior commercial positons across basketball, cricket and football.

From building a licensing program off the back of Michael Jordan and the Chicago Bulls at NBA Australasia in the mid-1990s to the world dominance of Steve Waugh’s Australian Cricket Team in the early days of the new millennium, Anthony has been comprehensively engaged with the commercial engines of high performing global sporting organisations.

Using this experience, Anthony has built a career in the commercial operation of Australian Rules football teams.

Harnessing the passion and emotion of team sport, Anthony worked with Richmond Football Club and St Kilda Football Club for a total of 10 AFL seasons – experiencing the highs with consecutive AFL Grand Final appearances with St Kilda FC in 2009 and 2010, as well as the valuable learning experiences associated with lows such as Richmond FCs last place in 2004.

Anthony joined the Australian Sports Commission in June 2013 to lead the Participation & Sustainable Sports Division and work with the leaders of Australian sports to build stronger, more effective and commercially successful organisations.

Since his appointment as Basketball Australia Chief Executive Officer in August, 2014, Anthony has ensured basketball remains the sport of choice for Australian families while continuing to grow the nation as one of the best in the world.

He oversaw the FIBA Oceania Championship in 2015 when the Australian Boomers and Opals qualified for the 2016 Rio Olympics, with a capacity 15,000+ crowd witnessing Game 1 at Rod Laver Arena in Melbourne.

The following year, the Boomers were farewelled at Hisense Arena before the Olympics with the Australian Rollers playing a curtain-raiser,

Success at junior levels has also been achieved during Anthony’s tenure with the Australian Under-17 Sapphires winning their first ever gold medal at the 2016 Under-17 Women’s World Championship while the history and current accolades in this sport have been acknowledged through the reinstatement of the Australian Basketball Hall of Fame as an annual event.

As a parent of 3 active children, Anthony is also engaged in grassroots sports as a volunteer, as an administrator and as a coach.